Every year the Best Marketing Team awards conducts a research along with the research company Factum Group in the advertising and communication sphere to find out what are the best marketing teams in Ukraine.
Marketing team ratings are determined by different industry categories that match the product categories of the Effie Awards Ukraine competition. Besides our category there are also automobiles companies, pharmaceutical, banks, media agencies, electronics and many more.
The rating is based on: Effie Awards Ukraine awards; the results over the last year; awards received in the Best Marketing Innovations competition; Display budget metrics (WGRP for TV and GRP for the Internet) the number of image campaigns and promotional campaigns; the share of the marketing budget for advertising and communication activity. Mareven Food Europe has proudly recieved the third place, leaving the first two places to national companies Loostdorf, the milk products company and to Myronivsky Bread Production comany.